Deadline Detroit | Bakery, Nigerian restaurant and dance studio among latest Detroit Motor City Match grant recipients


Detroit Soul opens second location on Jefferson Avenue.

A Nigerian childcare centre, bakery and restaurant are among 13 new businesses to receive cash grants from Motor City Match, the city announced on Wednesday.

A total of $500,000 is being distributed in this latest round, the program’s first grants since the pandemic outbreak began in 2020.

The grants are provided through a partnership with the City of Detroit, the Detroit Economic Growth Corporation (DEGC), the City of Detroit Economic Development Corporation (EDC), and the U.S. Department of Housing and Urban Development ( HUD).

To date, the program has awarded $8.6 million to businesses, 81% of which are minority-owned. Seventy-one percent are owned by women.

In addition to cash grants, dozens of other businesses in this round have received assistance with commercial space design and business planning and development.

“No program in the country has Motor City Match’s impact on creating a new generation of entrepreneurs, and the demand is only growing,” Mayor Mike Duggan said in a statement.

The 13 recipients are:

Joyola Mei Hair – $25,000
Salon focused on eco-luxury
1432 Michigan Ave

Fork in Nigeria – $30,000
Nigerian food truck and catering company, opening a restaurant in February in Midtown in
4219 Woodward Ave. The grant is for the new restaurant.

Mature – $30,000
High End Menswear Dresser
3011 West Grand Boulevard

Detroit Dance Center – $35,000
Classical dance, tap, jazz and hip hop lessons from 2 years old
831 Selden Street

supreme coffee – $35,000
Café serving all-natural, organic and gourmet foods
1811 Wyoming Ave.

RAMP Detroit – $35,000
sports performance center
4849 Canyon St.

The sandwich hall – $35,000
Family business selling a variety of soups, sandwiches and baked potatoes
10630 Morang Ave.

Dulce Café and Bakery – $40,000
Bakery serving gourmet sandwiches, personalized salads, cakes and pastries
17233 Mac Avenue

Welcome to the Yoga & Wellness home – $40,000
Space for yoga, meditation and community gathering in the neighborhood
6375 W. Seven Mile Rd.

Addicted to books Childcare – $40,000
In-home group care service (ages six weeks to eight years)
24532 W. McNichols Rd.

Lily and Elise – $45,000
Tea cafe specializing in small bites, pastries and craft cocktails
19037 Avenue Livernois

Society without bread – $50,000
Sandwich shop for the breadless
2761 E. Jefferson Avenue

soul of detroit– $60,000
Restaurant and catering service with a healthier approach to soul food
14300 E.Jefferson Ave. It currently has a location on E. 8 Mile Road.

► Apply for a grant here


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